About Us

J. Nathan Rainy Chief, Owner and Executive Director   

J. Nathan Rainy Chief is a member of Kainai First Nation in Southern Alberta, one of four tribes of the Blackfoot Confederacy. As a descendant of Rainy Chief (and Chief Red Crow), the senior chiefs of Kainai First Nation when Treaty 7 was created, he is connected uniquely to one of the most important events in Blackfoot history. When he was born, he was held by his Great-Great Grandmother, Rosie Davis, who was born in 1877 in Montana. She was the longest living member of the tribe. She was a world-renowned beadwork artist and traditionalist, who still has pieces in museums across the US and Canada.
Charlie Davis
He is also a descendant of Chief Charlie Davis, and several other chiefs. 

Nathan comes from a long family history of Trading Post owners and influential Albertans such as D.W. Davis, and John J. Healy who collectively ran Fort Whoop Up trading post, and Fort Macleod trading post, as well as IG Baker and Co in Montana and Southern Alberta.

 Community Futures Business Leadership Award


Nathan has been honored with the 2023 Indigenous Business Builder Series award by Aboriginal Community Futures in Calgary, Alberta. This prestigious recognition is bestowed upon prominent business leaders in the Southern Alberta region.

Since taking ownership of 49 Design, Nathan has driven the company’s expansion into the international market and earned a feature in the Wall Street Journal. His journey, marked by resilience as a former Residential Day School attendee. In 2020, 49 Dzine launched its 1st physical storefront in Calgary, after building a successful online eCommerce business for 3 years. This expansion continued with the opening of a second storefront in Edmonton in 2021, further solidifying 49 Dzine presence in the retail sector.

In 2023, the Calgary 49 Dzine location underwent a transformation into the Rainy Chief Trading Post, continuing the legacy of a 5th generation Trading Post enterprise in Southern Alberta and marking a new chapter in the brand’s history.


Why did we choose to launch 49 Design Express?

We listened to customers' feedback about having the option for some items to get them quickly like with other merchants such as Amazon. While we can't guarantee "Prime" shipping, we can ensure that the items in your order ship the same day as long as your order is placed by 4pm MST. If an order is placed after 4pm, then it will ship the following business day. We believe it's important to listen to customer feedback when possible. Over the coming year, we hope to continue to add more and more items to our express warehouse. You will also find special finds on 49 Design Express, as we are planning to trial new products before launching them in our flagship Calgary and Edmonton stores.


Orange Shirt

We believe in giving back and supporting our community.

We have created a scholarship and grant for Indigenous residential school survivors and descendants by creating our Orange Campaign. Any of our Orange Campaign item profits go to support this scholarship fund each year. We are hoping to expand our efforts to create a business grant for Two-Spirit business owners who are often overlooked in the business community. In the past, we have partnered with organizations like Bear Clan Calgary to provide funding supports, as well as participate in food drives.

We also partner with the Riel Institute to provide employment training to Indigenous young adults who experience barriers to employment. The training is hands on, paid, and gives the participants a chance to get real-world training that they can use to get a long-term position afterward. We also have recently expanded our partnership efforts in the Calgary and Edmonton community to work with the Launch Program to provide those same opportunities to other individuals in the community, even non-Indigenous, who may be facing barriers to employment. We believe in Social Responsibility as one of our core values, and inline with that value, we believe we have a responsibility to the broader community as a whole.